4 Marketing Mistakes Every Day Spa Should Avoid (And What to Do Instead)

Raihan Ayaan
Jun 19
1 min read

marketing strategy for spa/massage website business

Introduction

Running a spa is about wellness—but your marketing needs to be strong and strategic. Here are four common mistakes we see spa owners make—and how you can avoid them to grow your business.

Mistake #1: No Clear Online Brand

Solution: Use consistent colors, fonts, and voice across your site, social media, and Google listing.

Mistake #2: Outdated Website

Solution: Your site should load in under 3 seconds, look good on mobile, and guide users to book with clear CTAs.

Mistake #3: Ignoring Reviews

Solution: Ask every satisfied client to leave a review. Stratos Green can automate review requests and responses.

Mistake #4: Not Using Social Media Strategically

Solution: We help you schedule branded content that reflects your spa vibe and keeps you top of mind.

Work with Spa Experts

At Stratos Green, we don’t guess—we’ve lived it. With 20+ years in the wellness space, we know what works.